RHUDE x Maxfield Studios

Bringing to life the new codes of luxury.

Young LA-based menswear brand, RHUDE, hosted a pop-up at Maxfield LA featuring the newest collection. To celebrate the opening, we created an exclusive Rhude-phoria carnival for Rhuigi’s closest friends and select guests. Inspired by the brand’s use of disparate cultural codes, we brought in a mix of moments to create a splash that was heavily amplified through social. Complete with carnival rides, interactive games, and customizable prizes, our immersive experience brought to life the boldly directional world of RHUDE.

  • Immersive Brand Environments
  • Creative Ideation